Dedicated to cycling SHIFT is the first truly international communications agency dedicated to cycling and tri-sports

Stronger Together

Our clients are the foundation of our business, but they’re more than that: they’re our friends. We enjoy very embedded relationships where we work alongside innovative brands and we make a huge amount of effort to understand our clients business, strategies, needs, and goals. We ride hard but intelligently as their corporate domestique to target, plan, and execute a tailored strategy that delivers our clients to the finish line quickly and in the best possible shape. We don’t believe that we know a company’s brand better than them, but we do believe that as a third party we can facilitate, activate, question, and drive thinking that produces results quickly and effectively.

Client Testimonials

“A forward thinking organisation with a strong partnership approach: these are the reasons why we chose to work with SHIFT. They help us with both our immediate media needs and our medium to long-term strategies as they can visualise how our consumers will communicate in the future. In short, they are a well organised company with the ability to understand very early where the world is going next.”

Gaspare Licate - Managing Director, Selle Royal USA

“Appointing SHIFT Active Media as the media agency for FSA and Vision was an easy decision. I have known Simon, Peter and Manolo for many years, their experience of magazines, online and mobile has always been a great help to me. Having an outside view from such a strong group of media executives, a team that challenge, and a creative source at my finger tips really helps us get the most from our marketing budgets.”

Claudio Marra – CEO, FSA Europe

First of all, thanks a lot for this incredible support and your effort to bring our ideas to life. You guys really nailed it! I couldn’t be happier!

Yesterday we overtook the net in the mountain bike world and everybody was talking about the goat. And not only talking; after 21 hours we hit an (undisclosed level of bike sales). That’s absolutely ridiculous!”

It was such a pleasure to work with you guys on this project and I’m looking forward to a lot more.

Markus Flossmann, CEO - YT Industries / The Rad Channel (Return of The Goat)

Let’s talk

t. + 44 1225 448333

Our Friends

Since 2010 we've worked alongside some of the biggest, most high profile brands in the cycling world